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Our Story

Mad Rabbit Is For You

Mad Rabbit is committed to reinventing the tattoo care space, one revolutionary product at a time. A simple, effective, and reliable product, delivered right to your door.

Aftercare Made Specifically for Tattoo

In 2019, Mad Rabbit was born. Founded by two friends with a passion for ink, they saw an opportunity to create a superior natural solution to help improve the healing process of tattoos after seeing the lack of effective and all-natural products. They were able to share their story with the world in March 2021, when their products were featured on season 12, episode 18 of Shark Tank.

Thus, a brand was built. With the mission to eliminate unnatural and processed ingredients found in traditional aftercare, they sought out to create a product offering that embodied the basics of holistic healing. Mad Rabbit promotes individuality, adventure, and anything badass.

No Nonsense - Our Product is Simple

Skip the hassle: Mad Rabbit is a no-nonsense product, formulated with clean ingredients, there’s no need to worry about unnecessary toxins. Mad Rabbit is engineered and tested to work as hard as you do, specifically designed for your tattoo.

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Message from The Founders

We believe that you deserve better.

You deserve better than overpriced tattoo care products that fall short of their promises.You deserve a simple product with effective ingredients that give you the confidence to show off your tattoos. You deserve aftercare made especially for your tattoo - products that make your tattoo more vibrant, help it withstand aging, and let you live your life without worrying what it will look like in the future.

We’re inspired by the tattoo artists that wake up every day to create beautiful art on their client's bodies - the ones that create art to reflect personality and milestones. They put in the effort to create your art, so we are putting in the effort to make sure your tattoo maintains its natural vibrancy. Our mission is to provide the best performing line of tattoo aftercare products that meet all of your tattoo needs. We hope to deliver on our promise to you and keep you excited about all that our aftercare has to offer

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Oliver Zak | Co-Founder

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Selom Agbitor | Co-Founder

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